Some People Don’t Understand Good Marketing?
May 5, 2009 by Anonymous
Filed under Marketing & Advertising
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We recently called a company LiveFaceOnTheWeb which markets their service this way “With thousands of LiveFaceOnWeb Virtual Greeters on the internet, we are seeing very creative and innovative ways to implement LiveFaceOnWeb Technology. We would like to help you pick out your LiveFaceOnWeb Virtual Greeter and explore the many options that will further improve your websites performance.”
When we called we were quite ready to buy their service and would have signed-up right away to put their Virtual Greeter on our FreeMLSlisting.com real estate website – if only we could have got a discount (even a small discount would have been OK at the time) since we dislike paying full price, especially for a higher priced service (which we assumed could have a degree of price flexibility, especially to attract new clients.
However, the person on the phone said absolutely no discounts are possible (even a small discount) and I need to pay full price which was about $600 for the package I had it mind. He said there is no negotiating possible, with a bit of a negative sounding voice, at least in our opinion.
Today we get email from them offering roughly 25% off the regular price bringing the cost down to near $400. Unfortunately, we are not as inclined to order today compared to a couple weeks ago so may not take the offer after all.
This shows the importance of offering prospective clients who are looking for a good deal on first contact a discounted price rather than waiting until you realize they did not buy the product so then you later want to give a lower price, but that’s often a failure due to the time delay.
