Diverse Portfolio of Health & Wellness Domains

Just wanted to let anyone who may be interested in acquring health domain names and websites that our health, wellness & disease portfolio of domains and websites is for sale.

It’s said to be the best large and diverse portfolio of targeted traffic health domains available. More information can be found at HealthWebsites.org, or listed for-sale at: Flippa.com…

Major Dilution to Existing .tld extensions i.e. .net

We have been writing for some time about the massive dilution to the current major domain name extensions which will be caused by the anticipated vast number of new gtld’s expected to be introduced starting in 2012.

As an example of dilution, we will discuss the long-time well known dot-net extension. It’s always played 2nd fiddle to the vastly superior dot-com however .net will soon have lots of competitors competing with it and causing general overall dilution to all extensions and to dot-net in particular.

The initial high Icann cost of $185k to buy your own extension will no doubt result in mostly the top brands or keywords being purchased at this time. However, we are sure the cost will drop a lot and more and more mid-size or non-famous brands and keywords will eventually have their own extension.

Using dot-net direct competition as an example it’s likely extentions such as .met (dating?), .let (EU rentals?), .pet (pets?), .wet (water/pools?), .bet (gambling?), .get (search?), .jet (jet sales?), .vet (veterans?), plus longer ones like .mynet .enet .inet .netgear and the real obvious .network will be taken in the future.

With so many similar potential domain name extensions all competing for Internet traffic and marketing themselves it would seem after a few years the direct dilution just to the old dot-net extension will result in many people saying ‘dot-who’ about dot-net. Therefore, we can predict the already low value .net domains will decline even more in general value.

Good News! FTC Launches Investigation of Google

IT’S ABOUT TIME!

The Federal Trade Commission is preparing to serve Google with legal subpoenas, starting a major antitrust investigation of Google.

The U.S. FTC will be investigating if Google has abused its dominating market position to suppress competition. The new FTC investigation of Google is likely setting off serious alarm bells at Google due to its wide-ranging potential and scope.

This new investigation of Google involves their two key revenue areas of search and advertising. Other internet players have been complaining for years how Google’s search algorithm appears to be designed to drive web-surfers more to Google’s own services than their websites.

A major new concern for Google is that it’s widely alleged Google’s dominating position in online-advertising gives them far too much control over a businesses success or its failure. We wish the FTC the best of luck and succcess in its well deserved Google investigation which is so extremely negative to consumers and other online businesses.

Mo doubt about it, Google has become far too big and powerful. Would not be too surprised to see Google’s brand in your local supermarket soon on food products like Tomato Ketchup!

You can file a consumer complaint against Google by clicking-on the picture below:

Massive Dilution caused by New Domain Extensions

We have been saying for years (starting when the new extension plan was first announced a long time ago) the new domain-name extensions will bring about massive dilution in the name space and overall negativity to the value of the current major domain extensions.

In a few years the cost of buying your own extension could easily decline significantly belowr the current high cost of almost 200k, possibly all the way down to the 3 figure range where most individuals and small businesses could also afford to buy their own domain extension.

A huge benefit to owning your own domain name extension is only the extension could be typed-in (depending on how the DNS is setup) and the visitor would go right to that website based on the extension only. A few examples are by typing in Ebay you would not need to typein Ebay.com, or typein FreeMLSlisting and no need to typein FreeMLSlisting.com (and potentially zillions of others too).

RunningShoes.com: from $150 to 700k in 5 yrs

DNjournal.com reports that RunningShoes.com sold for $700,000 making it the year’s biggest sale.

To add to the news reported by Ron Jackson, this blog can report the domain name sold for a measly $150 in 2005. Isn’t that amazing!

From low 3 figures to high 6 figures!

How is Local News Related to Your Success?

Watching the local news, that’s a great use of your time, presented in a one hundred percent problem format.

No one watching the news cares your sale numbers are up, or that Wendy got a promotion, or that Jordan got straight A’s on his report card. Good news does not sell; therefore it’s omitted.

Rather, what you get is distorted, negative information about two or three percent of the people affecting those who view it in the worst way. If you watch an hour a day of problems, everyday for years, you become problem oriented.

Do you think local news adds or detracts from your sales skills? How about your business skills? How about your life skills? The news is popular because most people that watch it lack focus or direction, or are miserable and looking for something or someone more miserable than they are – I guess to make them feel better.

Still think the local news is important, How many of you can look in the mirror and say “I’m successful today, I am where I am today , because of the local news.”

Here’s a wakeup call: Let’s say you have been watching the news for half hour a day for the past year. That’s 7.5 full 24 hour days you spent watching problems. In five years that’s 38 full 24 hour days . In terms of a 40 hour work week, that’s 23 weeks every five years.

Now imagine the possibilities if you diverted that energy in a positive direction. Imagine what you could do with that time, and accomplish in that time, if you put it to productive use.

As a quick example, if you instead spent just 15-minutes a day reading and learning about a topic of interest, in one-year you could be an expert in that topic and help your business, or family.

Which do you think is a more powerful use of your time: Watching other people’s problems or investing in yourself and creating plans and solutions for you or your business.

The next time you say “I don’t have enough time” substitute the phrase with “I don’t choose to spend my time in that manner.” It’s closer to the truth. The real truth is you’re not investing your time in the most important people in the world – You and your family or your own business.

Take your hour a day and convert it into a positive action or learning for yourself, your job, your business and your family. At the end of the year, you will have captured more than 15 full 24-hour days building your future.

Reprinted with permission of Adam Dicker

News Served On Your Plate, 24X7

Overstock.com is rebranding itself as O.CO

Found this on the Overstock.com website this morning. It’s also Super Bowl Sunday, so perhaps not just a coincidence since the .CO extension domain names will be strongly marketed in today’s Super Bowl commercials, making Overstock.com’s announcement real good timing in that regard.

“Shopping at Overstock.com internationally is about to get easier with the O.co domain. Since the company acquired the O.co domain name in July 2010, Overstock.com has been simpler to access by mobile Internet users. Now, to minimize confusion and hassle while translating the word “Overstock” into other languages, Overstock.com is rebranding internationally and will be known as O.co as of Jan. 2011. This guide will address any concerns you may have about Overstock.com’s new domain.

Q. Why will Overstock.com be known as O.co internationally?

A. In July 2010, .co domain names became available for general purchase, and Overstock.com acquired the O.co domain name in order to reinforce the “O” of the Overstock brand and capture customers’ attention with a short, memorable web address. The short .co domain will also solve translation issues and allow Overstock.com to create a universal logo, brand and web domain name that will be recognizable internationally…”

Click the Overtstock.com® woman on the couch picture below to visit the new O.co® website:

Will GoDaddy’s Super Bowl Ad be a Success?

Godaddy is spending a ton of money on their Super Bowl ad and other heavy .CO marketing but will it make the .CO extension (.CO is actually the South America Nation of Columbia country code) an Internet success?

In our opinion, it’s already apparent .CO will be a flop as far as long-term value goes, and actual use. There are very few .CO developed sites and it has a poor resale market, with rare sales (except for occasional sales of strong single word names).

With that said, .CO is already a big financial success as far as registry and registrars income is concerned, thanks to brilliant and costly marketing, defensive registrations and domainers who can’t get the .COM and think .CO is a good replacement for speculation purposes.

A big hope with .CO was the anticipation of .co getting substantial ‘typo’ or ‘spillover’ traffic intended for the .COM but I can tell you from good first-hand experience that is not happening now, and is also extremely unlikely to occur in the future.

Buy a domain name or order webhosting by clicking below:

A slightly modified version of this article was published today in Fortune Magazine & CNN Money

Website Links/Ads Don’t Give Court Jurisdiction

A recent decision by United States District Court in Missouri clarified an important distinction regarding jurisdictional issues within internet law about intrenet law jurisdictional issues. The Federal Court entered judgment in favor of the defendant, a Costa Rican software company, finding no personal jurisdiction.

The Federal Court decision hinged upon the nature of the software company’s hyperlinks on its website. The District Court held the defendants website, which was passive, but linked to inter-active sites, did not provide the requisite minimum contacts to satisfy personal jurisdiction because the company did not control the target sites.

In the USA, for a court to enter a legally valid judgment against a person, the court must first have personal jurisdiction over that person. An out of state defendant cannot be subject to personal jurisdiction if that defendant has not had a sufficient amount of “minimum contact” with the state where jurisdiction is claimed. A defendant must purposely “reach in,” to that state in order to be sued there legally.

In the context of the internet, the prevailing trend by courts is to rule that jurisdiction is proper when the defendant maintains a website that is interactive in nature, and/or a site which gives users an opportunity to conduct business or otherwise provide input to the website.

This means that a person operating an interactive website opens themselves to jurisdiction in any state from which the website receives visitors. Whereas maintaining a passive website, one which merely displays information for the user to peruse, i.e. a blog, is not sufficient to establish minimum contacts. However, the question in this case turned on what the determination should be when a passive website displays links/advertisements for interactive sites?

The court in this case answered that question by ruling that the third-party target sites were irrelevant to the minimum contacts analysis. Jurisdiction should turn on the company’s purposeful activities, rather than uncertain and immeasurable ties between the company and the third party’s online contacts with the state.

The court stated, “The activity of those hyperlinked websites supports jurisdiction only if defendants maintain some responsibility for or control over the activities and contents of the third-party sites.” While the legal debate surrounding the interactivity test continues, with many detractors arguing it’s web 1.0 specific, this ruling should be encouraging for many website operators, and especially encouraging to Sedo users.

If the district court would have ruled the other way, it would have meant domain name owners who use ppc ads and parking pages could be subject to almost universal personal jurisdiction depending on the interactive nature of the linked web site. Article courtesy of Sedo.com by ~Ryan Sadler, Legal Team.

Any comments you have about Internet intellectual property.com and website advertising would be appreciated, which feedback we are looking for to expand our website. You can visit our IP Law site by going to Internet Intellectual Property now, or clicking-on the picture below. Thank you.

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